Natural IceCream

Iceberg, India’s first organic ice cream brand and a home grown product from Andhra Pradesh, has announced plans for expansion. During a press conference at a city hotel, the company introduced a premium brand called “Organic Creamery.” As part of its growth, Iceberg is set to open its 73rd outlet in Kavuri Hills this Dussehra, with an investment of Rs 70 lakh. This will be its 9th company-owned store, joining the 64 franchise-operated and 8 company-owned outlets.

Founded in 2013 with a small 200-square-foot outlet in Nellore, Iceberg has steadily grown into a significant brand. Its current presence spans across seven states: Andhra Pradesh, Telangana, Karnataka, Maharashtra, Gujarat, Rajasthan, and Goa, with a turnover of Rs 14 crore. The company directly employs 100 individuals and indirectly supports 350 more. Iceberg aims to achieve a turnover of Rs 100 crore by FY 2026.

Operating in a competitive Rs 20,000 crore market, Iceberg is a prominent player among more than ten brands. The company plans to open 25 new outlets in the next two years, 15 in Hyderabad in 2025 and 10 elsewhere in 2026, at a cost of Rs 11 crore. According to Dr. Suhas B Shetty, Founder & CEO of RS Business Ventures LLP, their future growth will be driven by a mix of fully company-owned stores and franchise-operated outlets managed by the company.

Iceberg’s manufacturing facility in Nellore is solar-powered and spans two acres, with a capacity of 12,500 litres, expandable to 25,000 litres. The company, known for offering over 36 flavours, prides itself on being India’s first organic ice cream brand.


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