Defying the slowdown, Xanadu Realty sells 250 units in 3 weeks
  • These Mumbai properties vary between price range of INR 50 lac to INR 8 crores, including two units worth INR 8 crores each in Thane
  • Leverages new-age technology to kickstart business
  • Is the only Institutional Sales & Marketing Specialist that has solutions across the complete S&M value chain of Real Estate

Mumbai, 29th July 2020: Displaying a stellar performance even during the COVID-19 outbreak & lockdown, Xanadu Realty has sold 250 units in the month of June 20. These include both residential and commercial properties. The realty player has also ventured into the luxury category within three weeks of the Unlock 1.0. The said properties have been sold in Mumbai across the whopping price range from INR 50 lac to INR 8 crores with two units worth INR 8 crores in the market of Thane. The recent development reinforces Xanadu Realty’s position as the only institutional sales & marketing specialist which has even circumvented the disruptions brought by COVID-19 and complete lockdown of the city.

Speaking on the development, Vikas Chaturvedi, CEO of Xanadu Realty said, “We have always believed in setting the bar high with our distinctive ability to provide comprehensive solutions to developers. The current COVID pandemic momentarily disrupted the real estate market, but we have proved that no challenge can keep you from thriving if you have the right solutions to unique problems. We are glad to have  the right team and the right attitude which enables us to sail through any crisis. We are also happy to buck the trend by venturing into the luxury segment during one of the most difficult times for the sector.”

Moreover, the brand has achieved the feat leveraging cutting-edge digital technology across all stages of customers and channel touchpoints. The new-age AR and VR tools facilitated virtual walkthroughs for customers intending to remotely experience the property. Besides, the sales team utilized online video communication tools such as Google Meet and Zoom to connect with customers intending to purchase properties. Complete process of driving sales process moved to online to help customers make informed decisions at the convenience and safety of their homes.

Xanadu’s exclusive ‘IGNITE-X’ platform, which is the knowledge platform created by Xanadu for the channel partner fraternity, fostered enhanced knowledge sharing amongst channel partners for improving their capabilities.

It is worth noting that Xanadu Realty’s sales figures have been consistently climbing the ladder Week-on-Week, irrespective of the current economic landscape. It can be accredited to the Xanadu’s expertise in offering out-of-the-box solutions for unique challenges.

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