JCB officials at the new dealership announcement in Kochi.

JCB India Ltd recently celebrated the grand opening of Popular JCB and Kadoor JCB, two new state-of-the-art dealer facilities at Kochi and Kozhikode in Kerala. These world-class facilities aim to provide JCB customers with an excellent experience for all their equipment-related needs and requirements, be it for sales, service or genuine JCB parts.

“The opening of the two new dealerships marks our commitment and expansion in the South Indian market. With our world-class facilities in Kerala and the government’s efforts towards infrastructure development in the state, we aim at creating a huge difference to its developmental landscape. Our dealerships are fully equipped and prepared to serve all our customers for their equipment related needs and requirements,” said Amit Gossain, Executive Vice President – Sales, Marketing and Business Development, JCB India Ltd, on the occasion.

Popular JCB, headquartered in Kochi, will operate in south and central Kerala. It further has nine outlets located at Thiruvananthapuram, Kottarakkara, Kottayam, Thiruvalla, Eranakulam, Muvattupuzha, Vazhakkulam, Thrissur and Palakkad, while Kadoor JCB, headquartered at Kozhikode has six outlets located at Kozhikode, Kuttiady, Malappuram, Kannur, Iritty and Kasaragod and will operate in the north Kerala territory.

The infrastructure of both these dealerships have been made as per JCB corporate identity guidelines and are equipped with JCB standardized systems and processes. Both dealerships deal in backhoe loaders, heavy lines and industrial product lines.

JCB also introduced its 3DX Xtra Backhoe Loader for the Kerala market. Apart from being one the most fuel efficient backhoe loaders from JCB’s stable, it is also “live link” enabled which is an advanced telematics technology that enables customers to remotely monitor and track their machines. The 3DX Xtra also has an AC option which helps the operators in long working hours. The machine is developed to suit different user segment for a variety of applications, the advantage being that the same machine can be used for both hard and soft strata excavation with better fuel economy.

“In a continually growing sector like infrastructure, it is imperative for us to introduce equipment that meet requirements of emerging markets and customer needs,” said Gossain.

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